Discuss International Business and Innovation.

Based on the case of Lego entering the Vietnam market, students are required to address the 5 questions below by (1) applying relevant academic theories and literature; (2) using sufficient self-collected research data to adjust and support the answers.

Writer must be knowledgeable in the following:

1. Knows about the multi-faceted drivers of FDI location choice
2. Ownership advantages (Oa , Ot, Oi) concept
3. VRIN
4. Knows how to create/draw company internal network

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